Check Out:

http://www.facebook.com/daniellecenteronline

https://www.facebook.com/business/news/facebook-local-awareness

Here is a link from Facebook on how to create easy and impactful Facebook ads...

https://www.facebook.com/business/

More of the latest information from the New York Times on a site with over 1 billon people globally:

http://topics.nytimes.com/top/news/business/companies/facebook_inc/index.html

How to get started on Facebook:

The beginners guide to Facebook through this video tutorial from Living Lyfe Marketing...

https://www.youtube.com/watch?v=ewlC5p851KE

Pro 300 presents "Facebook for beginners"

facebook for beginners Part 1 of 3

https://www.youtube.com/watch?v=ornphHce5xg

facebook for beginners Part 2 of 3

https://www.youtube.com/watch?v=OanalN8Q0Jo

facebook for beginners Part 3 of 3

https://www.youtube.com/watch?v=5uBtEMqWad8

So the best ways to utilize the above videos is to watch each video, and then create and update your personal account! While you are watching each of the above YouTube videos, I recommend you start with a free personal account first. Then after you have invited family, high school friends, college friends, and business associates to your personal account, the next step is that we can link your Facebook personal account to your business site. Your business account may need to be "boosted" and that means creating an interesting Facebook business site, with members who will be excited and enthusiastic about viewing your business posts. We can ensure there are a high amount of Facebook "like's" for each visitor to your Facebook business site. This will mean increased visibility and more "share-of-mind" for your brand.

To use Facebook for business you must use a company that can help aggregate content and blast out compelling messages to a host of sites- including Facebook.

Some of  the companies I recommend include: 

MAIN STREET HUB:

http://www.mainstreethub.com/about-us/

Their e-book is here:

http://www.mainstreethub.com/social-media-101-local-2/

HOOTSUITE:

The HOOTSUITE social media management tool allows you to engage your social networks, have timed and scheduled messages, enlarge your consumer base and the measure your ROI (Return on Investment) with ease.

https://hootsuite.com

Their blog is here:

blog.hootsuite.com